Insights by Arthur DosikAI, SEO, GEO, and digital strategy insights from Arthur Dosik — AI consultant and SEO/GEO strategist with 20+ years in search.https://arthurdosik.com/en-usGEO is Just SEO With a Rebrand, and That's Why It Workshttps://arthurdosik.com/blog/undefined/https://arthurdosik.com/blog/undefined/GEO isn't a new discipline, it's SEO with a rebrand. Here's why that's a good thing and what actually changed in AI search.Fri, 24 Apr 2026 00:00:00 GMT