The Hard Rock Hotel & Casino and affiliates requested exposure to their nightlife aspect of their operation. Through the use of new media channels I delivered customers.
By welcoming guests and hosting events, in addition to continues online dialogue, my team and I facilitated a significant gain in customer retention. Many of our clients visit venues every weekend.
My responsibility was expanding and marketing all the nightlife destinations at the Hard Hotel & Casino Hollywood.
Genuine online dialogue with my followers allows me to retain a constant method of communication with the target audience. By engaging followers, we present a personable impression of the venue contrasting competition.
Remember, in todays business landscape it is critical to be present at the moment your customer needs you.
My strategy for finding and retaining customers was to leverage Facebook Events and Facebook Pages to build a massive online following eager to learn about what's happening tonight. Real time updates found new customers and retaining existing customers.